A growth mindset will accelerate growth in profitable revenues, create more cash and an increase in the enterprise value of your business.
Common growth problems in business
Business growth is about increasing market share, onboarding and retaining more clients than before and implementing strategies that set your business apart. Your competitor landscape is always evolving and changing, so it’s essential over the long term that you stay relevant and valued by your customers.
Low Value Leads
Burning cash attracting the wrong client base, wasting time with low value enquiries
Squeezed Margins
Competitors are cutting prices, labour and materials are on the up, we struggle to get our customers to pay more
Flat or Shrinking Sales
Revenues are under threat, profits and surplus cash are disappearing, we are unsure of what to do next to turn this around
Confusing Numbers
Lacking systems and processes, it takes ages to get reports and essential numbers to run the business. And you are not sure if your strategies are effective.
Scarce Labour Resources
Demand for your products and services are rising rapidly, but we can’t find enough labour to meet the demand
Losing Customers
Losing customers undoes all the hard work of finding them, and to achieve sales growth, we are always having to add more and more customers
Do you know which numbers guarantee growth in business?
As business people, we all love growing sales, it’s exciting. But sales are not always profitable – when revenue growth rates exceed 30%, our business model (gross profit margins) may not match our cash needs to fund growth and lifestyles.
If cash is always tight, perhaps your business lacks the visibility on critical numbers and knowing which number drives which cash outcome.
We can run out of cash because of the increased investment in the working capital cycle (stock and debtors). Or perhaps we need to find people who are is short supply or they become more expensive to hire – our payroll costs go up before we convert these added costs into cash in our bank account.
Critical information, to make the right strategic decisions, can’t be stuck in your head or indeed, if the data has not even been captured at all.
How my personalised coaching can drive your business revenues and profits higher
Attract Ideal Customers
Helping you understand why and how customers buy, unlocking unknown insights to grow sales and gross profit margins.
I enable your business to focus on value, as perceived and understood by your customers, and show you how to make your customers the hero in your business.
Improving Productivity
Aligning teams through purpose and accountability, I share with you the secrets to create better performing teams, to ensure your business meets its promises to customers.
Let’s leverage “happy customers” and exceed expectations of referral partners – these are powerful revenue drivers.
Strategic Initiatives
Working on the business and determining how and where to compete is an essential task for you the business owner.
Strategy needs time to evolve, and the market is forever changing.
Let me share with you how to focus and set critical goals that drive sales, margins, profits and cashflow.
Frustrated with the level of your business growth? Learn how to unlock profit potential with David Lockwood
“David has helped create and implement winning strategies that have increased revenue, profit, and cash flow. He has also helped improve our time management, leadership, and communication skills. He is always supportive, honest, and accountable and challenges us to think outside the box and to take action on our plans. He celebrates our wins and helps us learn from our mistakes.
Working with David has been the best decision I could have made for our business and myself. If you are looking for a business coach or advisor who can help you take your business to the next level, look no further than David Lockwood. You won’t regret it!
— Biagio
Meet David Lockwood, your coach for business growth
It’s all about outcomes!
Consistent 5* google independent reviews confirm the successes of business growth coaching with David. Year 1 increases in revenues from 20%, 30%, 45% have been achieved, business owners have got 10 fold returns on their coaching investment. What difference would 200% growth in profit mean to you and your family?
Business growth is more than just about sales and revenue growth but also growth in Net Profit and the enterprise value of your business – this is where wealth is truly created.
I am a practical, business results focused business coach. I want to make a difference to your bottom line, to your journey as a business owner and to the team of people who help you do it.
My goal is to improve your financial return, and ultimately to find that balance between your aspirations, and your work and family commitments.
Unlocking business growth with My Business Brain™
My Business Brain™ is the framework I have created using my years in business. The framework is central to every successful business story.
- Uncover the 'Secret Sauce'My Business Brain TM helps businesses uncover their “secret sauce” and how you can generate value where others don’t, how positioning your business within the competitive landscape is such a powerful tool, and why systems and processes are the only way to leverage a business that wants to grow.
- Develop a Growth MindsetGrowth mindset businesses first need to truly understand everything about their preferred or ideal customers, how the think, why they buy, what the differences are in wants and aspirations, and the emotions and facts that stop them choosing you as the seller.
- Beat Your CompetitionCompetition is also a constant, and markets evolve over time, so change is never far away. So, attracting customers itself is a competition and learning to differentiate your business is a learned skill that I show business owners how to stand out.
- Don’t Burn CashBusiness can spend a lot of cash attracting customers but it is easy to burn cash doing so if we don’t have a customer retention strategy. Let me help you celebrate you happy customers and how to leverage their experiences for sales growth.
- Leverage Off My Track RecordI have a successful track record of significant sales growth for my clients - click here - (for case studies/testimonials) to find out more.See Case Studies
Growing customers you love
Understand My Audience
Learning why your ideal customers buy and how to solve their problems by providing what they need.
Attract
Build emotional connections with ideal customers to create long-term relationships.
Convert
Gaining trust & credibility with your audience to generate new business opportunities and growth.
Retain
Become a master of “happy customers” and turning them into one of your best sales referral sources.
My Business Brain™ System
My 90-day kickstart coaching approach
Share your aspirations and where your business is today
Agree your operational opportunities and challenges – create a plan for urgent issues
Understand your management style and how to leverage your strengths
Ideal Customers – initial review including competitor assessment
Systems – roadblock or scalability?
Vision – how to align your team
Core values to build a great business
Understanding impact of competitive factors and how to leverage what is unique in your business .
Leadership team feedback and how team functions
Getting business owner time back on your own terms
Analysing (solving) critical challenges that are roadblocks for future success
Business model review – margins, KPIs
Staff – purpose and roles, improving productivity
Attracting customers – improving business development and returns from marketing investment
Systems – capturing data, understanding critical numbers and how to make better decisions
Ongoing strategic review and positioning your business to win
Trusted by business owners & entrepreneurs in Australia to build more profits
Aspirational Business Owner Wanting to Rapidly Accelerate Sales
Growing a business exponentially by $1.8 million in 3 years though development plans, clear organizational values and setting KPI’s.
151%
Growth in Sales Within 3 Years
$1.8M
Increased Net Profit Per year
David has been instrumental towards my businesses success, I've doubled my profit in the last year alone. As a young entrepreneur, it was important that I had wisdom and experience behind my back to support me through roadblocks that impacted growth. With David, I've been able to narrow down my "ideal client", revise my pricing structure and improve my work life balance. David is a coach and advisor for many businesses, and has a wealth of experience. I was able to draw knowledge from his past endeavours. More importantly, even though David is much older than me, he is super relatable, easy to get along with and has a young heart and mind :D. Paul Dykman11 July 2023 I have been working with David for almost 2 years now and in that time I have gone from an engineer learning to become a CEO to a CEO of a fast growing company with both our earnings and revenue up around 200% since we started working together. David's expertise and experience have been invaluable to me in my journey to become a better CEO as he has taught me to keep my head at a higher level and the power of thinking big. Matt Long15 August 2022 During 2021 I engaged David for some one on one coaching and advisory services. He is a true professional, he listened, understood my issues and helped me plan a way forward. This resulted in achievable initiatives that added significant value to our business and how we provide professional services to our customers. No matter how skilled anyone is we all need support at some stage. I know this as I run a very successful Business Consulting services delivering strategies, business unit service reviews and the sourcing of corporate business systems. The advice we deliver has a huge impact on organisations and the services they deliver. For the duration of the engagement with david it was great to be on the customer side for a change. Mark10 December 2021 David has been our Business Coach since 2019. His services have been invaluable as he navigated us through many issues. He really "gets it" and was on the same page at all times adding value to my business. Lately he assisted me in negotiating the sale of my business achieving a very satisfactory result. I would highly recommend David as a Coach as he not only has excellent accounting skills but his past experience in business will be an asset to any business. Jeff Slabe3 September 2021 Since we started with David at Unlocking Your Future 6 months ago, he has been instrumental in providing myself and my leadership team with sound strategic advice, assisting us to make informed business decisions. We are on track to increase revenue by 30% in the next FY and we are on target to reach our 12 month business goals. On a personal level, as the business owner, David has inspired and helped me to understand my customer, be goals orientated and know my numbers. David provides me with peace on mind and I am so grateful for his support. I can highly recommend David, as a 'real deal' business coach and mentor. Jeremy Djurovich19 July 2021 MVA Bennett an Accounting Practice with 7 partners has been working with David Lockwood of Unlocking Your Future for approximately 5 years. David has a very inquisitive approach to coaching businesses and the leadership team, he is engaged in the journey of his clients and focused on achieving their objectives. On a personal note David is a trusted mentor who I call regularly to get a true independent perspective on more challenging decisions. I would have no hesitation in referring business and those leading business or wanting to be a leader in engaging with David. Andrew Ellem18 July 2020 We have worked with avid for a couple of years now and he has become an integral part of our business. Before starting with David we had previous experiences with consultants and quite mixed feelings and results. We're a complex business and finding someone who could understand our product and industry well enough to provide value advice had proven hard. David has been a vital sounding board and advisor to Optimising and will continue to be. If you are looking for someone to help you take the next steps, I could not recommend David enough. James Richardson11 May 2020 I would just like to say how much help and assistance David has been to me within my business over the last 4 years and most importantly, through this period of COVID crisis. He is very experienced and has a calm head. I can share my business problems with David and he provides a commercial and yet experienced answer to deal with complex business issues. David has great strategic insights and understands how to create win win situations for both me and my business. Whilst I am worrying about day to day operational issues, David is thinking for me about positioning my business so it can perform to its best potential. David is a great sounding board for my ideas and provides valuable feedback to me. I would highly recommend David as a business mentor and as a business coach. Helen Ni14 April 2020 David initially presented a team workshop for my business so I could leverage my staff to grow my business. Subsequently, David become my business coach and business mentor. I can’t tell you of how much of a difference it has made to my business; revenues up over 30% in 12 months and a consistency of profits that I had never had before. David helped me gain clarity on the value of my role as a leader rather than always focusing on doing the work myself. I can’t recommend David highly enough as a business coach and business mentor. Darren Darren Sanicki12 February 2020 My review is based on a 4 year relationship meeting David inside a business to business networking group in 2015 where I found him to be honest and someoneone who I could work with with and that's saying something.. I have now been working with David for 2.5 years as my Business Coach and haven't looked back. David is someone who I rely on heavily, he is a sounding board with an understanding temprement who listens to what I'm saying provides sound and considered advice. As my business is growing I needed someone to help with the roadblocks and provide clarity, I now have that. We work through the issues that come up on a day to day basis sometimes or weekly, whatever is required normally. We are now planning months in advance, we know where we are at the touch of a button. David rovides support acquiring new staff and ongoing support with our team, sitting in on team meetings etc. Business to business has also changed as we work with suppliers and clients commercially. I am a better business person and a better family man for having David in my life. I now have my time back which is one of the most important changes in my life as a small business owner. As a family man I can spend more time with my wife & children. I'm lucky to have you as my coach David and I appreciate evrything you do. Sincerely Andrew Cain. Andrew Cain21 December 2019
How we can work together
Unlike a lot of business coaches, I work with businesses across a range of industries such as financial services, online marketing, real estate, engineering, accounting, legal, health, wholesale businesses servicing the construction & infrastructure segments, and retail.
Unlock your business's potential with personalised insights from an experienced mentor. Overcome challenges and seize opportunities for growth.
Refine your leadership skills with tailored executive coaching. Develop strategic thinking, effective communication, and decision-making abilities.
Online coaching offers the convenience of personalized guidance from an expert, accessible anytime and anywhere, enabling efficient skill development and knowledge acquisition.
Share experiences, insights, and ideas in a collaborative environment. Learn, grow, and tackle business challenges with the wisdom of your peers.
Book a free 30-minute consultation session with me
Take the first step towards unlocking your business’s true potential. Book a complimentary 30-minute consultation and let’s explore strategies for overcoming challenges and achieving success.
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